Genevieve O’Sullivan, B.A., political science, is senior vice president and chief of communications for the National Waste & Recycling Association, where she launched a national battery safety campaign featuring a modernized Woodsy Owl. The national program follows successful campaigns in Washington state, Washington, D.C., and Illinois that raised awareness about the growing number of fires caused by improperly discarded batteries. Local community events collected over 1,500 pounds of batteries for safe disposal.